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SME Business Case Competition Sharing Session

  • 2017.11.15
  • News
On November 10, the Business Case Competition Sharing Session organized by the School of Management and Economic, the Chinese University of Hong Kong (Shenzhen) was held as scheduled at Teaching Building B during noon time.

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On November 10, the Business Case Competition Sharing Session organized by the School of Management and Economic, the Chinese University of Hong Kong (Shenzhen) was held as scheduled at Teaching Building B during noon time.

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The award ceremony was followed by the sharing session, whereby President Xu Yangsheng personally congratulated the students with awards from previous competitions and took photos with them.

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During the coffee break, students had the opportunity to discuss with teachers and senior students to seek for advice. They shared the selection process of the competition, the classification, the preparation and some other important issues.

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?????Professor Michael Ferguson, executive associate dean of the School of Management and Economics, gave a humorous and concise opening speech. Afterwards, it was the core session of the conference. Prof. Stella So, Prof. Bilian Lin, Prof. Mao Lei and representatives from winning teams of business competitions then shared their experience.

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Professor So briefly introduced basic concepts of business case competitions, their classifications, how to cultivate critical thinking abilities of students from business case competitions and shared her experience from business case competition.

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Professor Lin used the structural framework to show students how to explain cases in detail. The framework was very detailed and the macro case studies were condensed into a single slide, organized in a series of logical disciplines and a clear, comprehensive framework.

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Prof. Mao compared business competitions with GMO and expressed his understanding of the business in a novel way. He made us think from another perspective about how to understand information, transforming knowledge and how to make decisions in business competitions.

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In addition, professors also stressed the importance of qualities such as independence, practicality and innovation. Students could benefit a lot from professors.

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On top of that, students who had participated in competitions shared their skills of case studies and presentations, and also described their thoughts and the process of rebuilding their abilities and mindsets from a peer perspective. Participants who were overseas and unable to attend the sharing session also shared their experience through videos.

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A rigorous logical mind, innovative thinking, self-confidence, passion, courage and vitality were common qualities of the participants. Our students were praised internationally due to their high academic level. We sincerely hope that more and more students can participate in the competitions to show their talents in the near future.

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